Journal

White Story collaborates with Sydney Dance Company

Introducing our 2024 Artist Residency recipient, Britt Salt.

White Story Founder and Creative Director Fiona Myer is passionate about emerging artists and has had a long association with the Victorian...

White Story is excited to share that we are extending our fashion brand into homewares, and launching a new concept store in...

A chapter by the ocean, a private evening spent with WHITE STORY and L'Oréal Australia on Sydney Harbour.   An intimate evening with...

Conversations between generations on the lessons of Motherhood. To celebrate a very special Mother’s Day as the White Story family continues to grow,...

Notes from a recent article in Vogue Australia by Alice Birrell. "Myer who launched five years ago, riffing on iterations of the...

Details from the MFF Runway Showcase. White Story was featured on the runway presented by Marie Claire. The State Library Victoria came...

On Tuesday the 2nd of March White Story celebrated International Women's Day in partnership with L'Oréal Australia with a panel discussion. 

A piece on the next chapter of White Story: The Sorrento Beach House. The interiors of this Hamptons-style boutique reflect the beachy environment,...

Introducing W.S Beach House, on Victoria's Mornington Peninsula.  52 Ocean Beach Rd. Sorrento. Imagined as a local beach club for the coast - this...

Fiona asked Don Holt of Delmore Gallery about the beginnings of his career as an art dealer, and how Aboriginal art became...

Juliette wears the Charles Blazer & Barbara Pant  Photography: Visuelle Model: Juliette d'Udekem d'Acoz Styling: Sophie Barker Hair & Makeup: Ashleigh Carpenter

An interview with Melbourne Fashion Week on the realities of business as usual during the current times.

A dialogue between Fiona Myer & Rabia on motherhood, life, and raising children during current times.

Notes on our latest collection, an edit of go-to pieces designed for current times.  Made in Australia.

On tour with Belen Hostalet in White Story.

In celebration of International Women's Day 2020, an interview with Founder and Creative Director Fiona Myer on the role of women in fashion,...

Notes on our signature white shirt with Vogue Australia.